Our insights into technology and culture

Driving Sales: The Importance of Social Selling Are you using your business social media accounts for driving sales? If not, then you could be missing a huge opportunity. Sales reps who use social selling enjoy 45 percent more sales opportunities. And 78 percent of social sellers outsell their peers who aren’t on social media.

Top 5 Tips to Increase Your IT Sales Are your IT sales down? Then it may be time to change up your marketing plans. You have expertise that other companies and people need. Your services won’t do anyone any good, though, if they don’t know about them. The key is getting the word out the […]

Benefits of White Labeling Partners in Web White labeling: what is it all about? It doesn’t just mean the generic beer at the bulk grocery store. There’s actually a whole slew of white label products and services out there that you may not know about, including marketing, web design, and even software development services.

How to Take eCommerce Personalization to the Next Level If you are looking to take your online eCommerce business to the next level, one place to start is eCommerce personalization. When consumers arrive at your website and feel like you “get them,” 43 percent are more likely to buy. And this intrinsic feeling like your […]

Python vs PHP: Which Programming Language is Best for Your Site and App? Many people focus on the browser-facing aspect of their website since it’s the part customers see. This frontend development is important, but it’s meaningless without the right backend development. This backend handles how the website connects to the server that holds the […]

5 Data Analytics Trends to Look Out for in 2019 With spending on Big Data and associated technologies due to exceed $57 billion this year, there’s no doubt data, and what we do with it, is going to be a huge part of the business going forward.

3 Benefits of Big Data That Put Your Business at an Advantage With the average small business set to spend around $75,000 this year on digital marketing, it’s vital to spend those dollars wisely. One of the benefits of big data for businesses of every size is the chance to spend only money thatill

CRM in 2019: The Top Features You Need for CRM Functionality If you’re used to running your business using an address book, a calendar and a to-do list, you might wonder if you need customer relationship management, or CRM, software. But globally, CRM software revenue reached $39.5 billion in 2017.

5 UX Web Design Points to Create a Great Website No one wants to visit a bad website. But what is a bad website? Today, web design experts claim a website should have great UX or user experience. If your website works against a customer’s needs, then your website visitors will immediately leave your website.

Top 3 WordPress Security Plugins to Prevent Hacking That Actually Work WordPress runs over 31% of the Internet; a CMS market share of 59.4%. And WordPress.com gets over 126 million visitors per month, more than Amazon. That’s a lot of websites relying on WordPress! That said, WordPress also ranks as one of the top 3 […]